RUUMI
Rent better, live better.

RUUMI is Malaysia's trusted end-to-end rental platform - AI-powered tenant-landlord matching, escrow-protected payments, KYC identity verification, and auto-generated stamped tenancy agreements. Built for speed, secured by trust.

02

Brand Colors

Click any swatch to copy the hex value. Color details shown below each swatch.

Orange

Primary brand color. Use for CTAs, key actions, brand accents.

Teal

Secondary brand color. For supporting elements, success states, depth.

Neutral

Warm gray scale. For text, backgrounds, borders, and UI chrome.

03

Typography

Manrope is the single brand typeface. Type below to preview all styles live.

Manrope on Google Fonts
Heading 1
20px · Weight 600
Page titles, main greetings, large numerical values
Rent better, live better.
Subtitle 1
16px · Weight 500
Card titles, property names, list item headers
Rent better, live better.
Body 1
14px · Weight 600
Primary buttons, prominent CTA text, form labels
Rent better, live better.
Body 1 Regular
14px · Weight 400
Base descriptions, support texts, paragraphs
Rent better, live better.
Body 2
12px · Weight 400
Secondary descriptions, dates, bottom nav labels
Rent better, live better.
Caption Bold
12px · Weight 600
Inline emphasis, secondary CTA text, chips/tags
Rent better, live better.
Overline
10px · Weight 400
Transaction IDs, small metadata values
Rent better, live better.
Tag
10px · Weight 600
Status badges (e.g. PENDING APPROVAL)
Rent better, live better.
04

Logo Usage

All RUUMI logo variants with PNG/SVG download links. Dashed border = minimum clearspace (25% of logo height).

Horizontal Variants

Horizontal DarkHorizontal Dark
Horizontal LightHorizontal Light
Horizontal Mono WhiteHorizontal Mono White

Vertical Variants

Vertical DarkVertical Dark
Vertical LightVertical Light
Vertical Mono WhiteVertical Mono White

Icon Variants

Icon DarkIcon Dark
Icon LightIcon Light
Icon PrimaryIcon Primary

Minimum Sizes

VariantMin WidthMin HeightUsage
Horizontal120px32pxHeaders, banners, hero sections
Vertical80px68pxFooter, sidebar, tall spaces
Icon32px32pxFavicon, app icon, social avatar
Text-only80px18pxInline text, legal, co-branding

Background Contrast Rules

Logo VariantApproved Backgrounds
icon-primary / horizontal-light / vertical-lightLight backgrounds (#FFFFFF, #F9F9F9, warm paper)
icon-dark / horizontal-dark / vertical-darkDark backgrounds (#121110, #090806, dark imagery)
mono-white (horizontal & vertical)Dark solid backgrounds only (#121110, #090806)
icon-light (all-white icon)Orange backgrounds (#F74D17, #FF6D47), dark photography

Do

  • Maintain clearspace (25% logo height on all sides)
  • Use approved color variants only
  • Ensure sufficient contrast against background
  • Use vector SVG format whenever possible
  • Scale proportionally from center

Don't

  • Stretch, skew, or distort proportions
  • Rotate the logo from its orientation
  • Apply drop shadows or effects to the mark
  • Place on busy or low-contrast backgrounds
  • Recolor the icon mark on wordmark variants
05

Iconography

RUUMI uses Phosphor Icons (Regular weight) as the primary icon library. Consistent 1.5px stroke, rounded corners.

Browse Phosphor Icons →
house
building
key
shield-check
identification-card
file-text
currency-dollar
map-pin
magnifying-glass
bell
user
users-three
chat-text
camera
gear
sign-out
plus-circle
check-circle
x-circle
warning-circle
info
question
download
copy

Install: npm i @phosphor-icons/react or use web CDN: @phosphor-icons/web

06

Asset Style System

Origami-Brushwork Hybrid v2.2

The visual language for all RUUMI marketing illustrations and ad assets. Three intensity knobs control every output.

Origami Intensity
Origami Intensity
low_poly_origami_structure
0.7
Controls geometric/angular faceting. Low=smooth, high=crystalline.
Soft Icon Intensity
Soft Icon Intensity
soft_3d_icon_edges
0.3
Controls rounded soap-like edge treatment. Low=sharp, high=inflated 3D.
Brushwork Intensity
Brushwork Intensity
brushstroke_visibility
0.85
Visibility of painterly brushstroke texture. Low=clean, high=expressive.

Material Base

Felted paper with canvas grain. Flat painterly brushstrokes, visible bristle marks. No 3D impasto or raised paint.

Sample Objects & Color Pairings

Delivery Logistics Van
Delivery Logistics Van
16:9 Wide
Origami: 0.70 · Soft: 0.60 · Brush: 0.85
Modern Office Building
Modern Office Building
1:1 Square
Origami: 0.85 · Soft: 0.35 · Brush: 0.90
Vintage House Key
Vintage House Key
1:1 Square
Origami: 0.95 · Soft: 0.20 · Brush: 0.95
Eco-Friendly Tree
Eco-Friendly Tree
4:5 Portrait
Origami: 0.65 · Soft: 0.75 · Brush: 0.80

Prompt Template (copy-ready)

{
  "image_generation_prompt": {
    "metadata": {
      "version": "2.2",
      "style_name": "Origami-Brushwork Hybrid"
    },
    "image_output_parameters": {
      "aspect_ratio": "1:1 (Square)",
      "composition": "Perfectly centered, white background."
    },
    "subject_definition": {
      "main_object": "YOUR OBJECT HERE",
      "form_blending_parameters": {
        "low_poly_origami_structure": { "intensity": 0.70 },
        "soft_3d_icon_edges": { "intensity": 0.30 }
      }
    },
    "surface_texture_and_material": {
      "material_base": "Felted paper with canvas grain",
      "brush_effect_pattern": {
        "brushstroke_visibility": 0.85,
        "texture_type": "Flat painterly brushstrokes, visible bristle marks"
      }
    },
    "color_palette_mapping": {
      "primary_fill": ["#F74D17", "#FF6D47"],
      "secondary_accents": ["#1D5852", "#E7EEED"]
    },
    "technical_specs": {
      "render_style": "High-fidelity digital painting",
      "background": "#FFFFFF",
      "negative_prompt": "3D thick impasto, raised paint, shadow on floor"
    }
  }
}